About me

My home on the web since ’99

While I may have been around since ’69, I’ve only been keeping this place going since ’99.

That’s right – just like the Prince song, we’ve been partying here like it’s 1999 since, well, 1999.

As for me – I’m an accomplished digital marketer and web manager with extensive experience leading omni-channel campaigns, SEO strategy and execution for both web and listings, not to mention website governance for multi-location business that included both company owned and franchised locations.

I’ve had decades of experience overseeing high traffic consumer facing websites with a proven track record of managing large organic and paid marketing budgets while driving significant growth organically and sales through SEM/social media. 

I have developed and managed websites in many verticals, including: consumer retail services, private and public higher education, healthcare, not-for-profit corporations, government agencies and niche manufacturing.

My most recent stop of six years saw me managing multiple websites for a publicly traded (NYSE VVV) consumer brand. I not only oversaw, but I also completely redesigned and rebuilt their main retail websites with significant SEO increases across the board in the years that followed. I then rebuilt their entire SEM website from scratch, rolling hundreds of landing pages into the main domain, eliminating the need for agency work at a seven figure cost savings annually while spooling up new landing pages within 24 hours. I also redesigned and rebuilt their store locators and local pages.

Additionally, I was also involved in the redesign and management of niche websites there, such as the website for shareholders, the subsite that was entirely focused on B2B business, and the website that would generate new franchisees and additions to the core business.